Ariabecco discs not only stop spillage, but are also able to aerate the wine whilst pouring- a novel feature awarding it a world patent.
In partnership with WineX hosted by renowned show director Michael Fridjhon, this new way to aerate wine quickly and inexpensively is showcased to local wine estates and introduced to the global wine community.
The discs are supplied in two ways:
- Loose discs (without neckties) for use in tasting rooms, restaurants, hotels, on airlines and on trade shows.
- With neckties, so that the discs can be supplied to consumers as a complimentary gift, hanging on the bottles when distributed through retail outlets.
The best benefit to wine estates is derived from distributing them as a complimentary gift to the consumer, attached to the bottles on neckties, so that whenever customers purchase your offering, they receive a branded aerator disc with each bottle purchased, adding immense value to your offering.
To keep marketing spend as low as possible, these discs are extremely cost-effective when purchased in volume, making it financially viable to include them on every bottle sold instore.
Our inhouse designer compiles the artwork according to your brand spec, which is printed in full-colour and can convey a message to your clientele on both sides of each disc.
The four stages whereby the wine estate benefits from the discs through the customer journey:
- The full-colour branded discs help your wine, as well as your brand/wine estate stand out on the shelves creating brand visibility in each retail store. They entice the consumer to opt for your offering by giving them a complimentary gift in the form of an aerator disc.
- When the consumer uses the disc to aerate your wine, it will instantly bring out the flavours adding immense value to the wine drinking experience.
Here are the aeration results as tested by Vinlab in Stellenbosch. - Since these discs are a novel invention, they become a talking point in wine circles whereby customers discuss the complimentary gift they received with your offering, attracting more wine lovers to purchase your product by word-of-mouth.
- The discs are reusable, so they are kept by the consumers to continue using in future, which in turn will keep remarketing your brand printed on it, generating repeat sales.Whether you require branded pouring discs for your tasting room, or if would like to include branded discs to your clientele on every bottle sold, we have developed them to be as affordable as possible.
Since printing is volume-driven and economies of scale play an important role in unit prices, we have endeavoured to provide the best value for money, whether the volumes are a few thousand, or several million units when used across the entire range produced by the estate by default.
For more information and pricing, please feel free to contact us.
It has taken a considerable amount of time to refine this product. Careful attention to detail has been taken to ensure that it meets a wide range of desired requirements for our clients – wine farms, corporates, airlines, restaurants, function venues through to curious individuals.
Once the consumer has decided to purchase a bottle of wine, the choices are vast and competitive. Ariabecco discs add presence to each bottle of wine and draw potential buyers to them by their sheer visibility.
Aeration immediately adds value to every wine. The ability to aerate wine in any environment naturally provides an opportunity for all wines, not only premium wines to be enjoyed to their maximum in a far wider range of environments.
Wine-lovers truly understand the value of aeration. Both red and white wines have their imbedded flavours opened-up exponentially after being exposed to oxygen. Ariabecco designer Chris Rossouw was looking for an easier way to decant a bottle of wine (particularly whilst flying on a long-haul business trip).